| The power of social media from a marketing standpoint, informally |
New York Times |
17 Aug 2025 |
| Guerrilla marketer's goal |
Newsday |
20 Mar 2025 |
| Promo you didn't have to pay for |
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| Unsolicited press for your company, informally |
Universal |
01 Jun 2024 |
| Unpaid publicity |
USA Today |
08 Nov 2022 |
| Newspaper articles and mentions on social media, in brief |
New York Times |
04 Oct 2020 |
| Unsolicited mentions online, in the press, etc |
New York Times |
14 Jul 2019 |
| Unsolicited mentions online, in the press, etc. |
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| What a cash-strapped startup may want |
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| Having one's business mentioned in a news article, e.g |
New York Times |
07 Jun 2016 |
| Having one's business mentioned in a news article, e.g. |
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