| Clue | Source | Date |
|---|---|---|
| Many posts by Instagram influencers, informally | New York Times Mini | 13 Sep 2025 |
| Rhyming term for social media product placement | Universal | 19 Oct 2024 |
| Income source for an influencer, informally | ||
| Revenue stream for an influencer, briefly | The New Yorker | 29 Jul 2019 |
| Paid Instagram posts, for short | Newsday | 27 Jul 2019 |